Vytal is a headless CRM intelligence platform that sits above every CRM you run. AI-powered health diagnostics, unified pipeline management, and actionable insights — all without ripping out your existing systems.
The average enterprise runs 3–12 CRMs. Each one is a black box of technical debt, ungoverned customizations, and data decay.
Thousands of custom fields, duplicate entities, and legacy configurations accumulate over years of unchecked growth, making every change a minefield.
Circular workflows, stale flows, and automations with no error handling run silently in production — you don't know they're broken until they cost you a deal.
Duplicate contacts, incomplete required fields, and outdated records erode forecast accuracy and damage customer relationships across every team.
Dormant admin accounts, misconfigured roles, and absent audit trails leave your CRM org exposed — often invisible until a compliance review or breach.
Seats you pay for sit unused. Features deployed at go-live are abandoned months later. You're paying for a CRM your team barely uses.
Sales lives in Salesforce. Service lives in D365. Marketing in HubSpot. Leadership sees nothing — or worse, contradictory reports from all three.
Vytal doesn't replace your CRMs — it makes them legible. Connect any org, let the AI run a deep health scan across five critical dimensions, and get a prioritized remediation plan in minutes.
Then use Vytal's built-in Sales, Marketing, and Service modules as your unified operating layer — or keep using your existing tools. Headless by design.
Four integrated modules. One platform. Deploy all of them or just what you need.
Connect any CRM org and get an AI-powered diagnostic report. Five scoring dimensions, weighted penalty analysis, and Claude-generated remediation playbooks — delivered in seconds.
Drag-and-drop Kanban pipeline with multi-stage deal management and a searchable contacts table. Paginated, filtered, and wired to the REST API or mock mode out of the box.
Run email, SMS, and push campaigns against defined audience segments. Build multi-step automation sequences with per-step timing and action configuration.
Full support ticket system with SLA policy tracking, priority queues, conversation threads, and status management — from open to resolved with full message history.
Most CRM audits are manual, expensive, and happen once a year. Vytal Scan runs a programmatic deep scan in seconds — surfacing issues that would take a consultant weeks to find.
Native adapter architecture — each CRM gets a purpose-built connector that speaks its native API. No middleware, no translation layers.
More adapters coming. The BaseAdapter
interface makes it straightforward to add any CRM with a REST or OData API.
Vytal is fully open source. Clone it, deploy it, extend it. No vendor lock-in. No per-seat pricing. Just a better way to manage CRM complexity.
MIT licensed · Built with React, Hono, Drizzle ORM, and Claude API